The internet just continues to get deeper and deeper into the daily lives of people all over the world. With the addition of video to the internet marketing landscape has taken surfing and browsing to a whole new level .
So exactly how does this change the focus of the net entrepreneur interested in cashing in on this phenomenon? I’m going to show you exactly how the new Web 2.0 Video Marketing age can make you a lot more profitable in the years to come.
Consider these facts as you may be looking at having the best year of your life if you pay attention. Recent studies from the Interactive Advertising Forum prove that visitors viewing online videos on YouTube, Google Video and other video sites were up a whopping 46% (Q3 2008).
Clearly you can see the writing on the wall and here is exactly what you need to do to capitalize on this fast paced trend. All these new eyeballs flocking to these sites means you need to brush up on your Web 2.0 Video Marketing skills. Here are a few quick things you can do right now to prepare for the wave:
1. Get a video camera, web cam or camera with a video recording feature (nothing expensive) so you can start making videos immediately. If you’ve already got one then you’re way ahead of the game.
2. Start playing around (familiarizing yourself) with the Windows Movie Maker program that you already have on your computer. This is all you need to edit your new videos and it is simple to use (my seven year old can do it).
3. Open a YouTube account (It’s FREE) and remember this basic formula when recording your videos.
4. Implement the web 2.0 video marketing Formula to start recording your first video:
a. Present a problem your audience may be facing
b. Offer your product or service as the ultimate solution to to problem
c. Provide a STRONG call to action. By this I mean tell your viewers the exact step they should take next to solve their problem (visit your site, call the office, etc.)
It’s as simple as 1, 2, 3 to claim your position in the Web 2.0 Video Marketing lineup that will make countless millionaires in the decades to come. Being in the right place with the right message at the right time is all it takes to make a huge splash in the world of Web 2.0.
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